SHED LED Wall Design Team

Part of a design team of 4 people total, responsible for creating and managing content on a LED wall in a building called the SHED on RIT's campus.

Overview

  • 16 hours a week (while taking classes)

  • Software: Adobe After Effects, Adobe Premiere Pro, Figma

  • An estimated 7,500 people walk through the SHED daily - RIT

Location Context

The SHED

The SHED

This is the SHED (Student Hall for Exploration and Development), a brand new $120 million dollar building located in the center of RIT's campus, that was just opened in October 2023. It is 200,000 square feet that connects the library to the campus center and is home to all kinds of maker spaces, team spaces, performing arts, club spaces, classrooms and more.

This is the SHED (Student Hall for Exploration and Development), a brand new $120 million dollar building located in the center of RIT's campus, that was just opened in October 2023. It is 200,000 square feet that connects the library to the campus center and is home to all kinds of maker spaces, team spaces, performing arts, club spaces, classrooms and more.

The LED Wall

The LED Wall

Inside the Shed is this LED wall. The LED wall is located in the 98 ft tall main atrium in the center of the building.


The wall is 20 feet wide and 23 feet tall with a resolution of 3072×3584. The wall can be seen from all four floors of the building, and even outside since the building is largely glass.

Inside the Shed is this LED wall. The LED wall is located in the 98 ft tall main atrium in the center of the building.


The wall is 20 feet wide and 23 feet tall with a resolution of 3072×3584. The wall can be seen from all four floors of the building, and even outside since the building is largely glass.

My Job

Is to make and help manage what goes on the LED wall. The design team's goal is to captivate, educate and entertain the RIT community through a world-class visual experience.

Example Content

Example Content

Example Content

SHED Opening Ceremony Thank You's

The very first project I worked on was creating motion thank you videos that would be played on the wall during the ribbon cutting ceremony.

My role was to create this 5 minute section (left) where a ring moves back and forth transitioning into different names. The design was inspired by the building (right), with the ring coming from the main foundation of the SHED. We also landed on a background that represented the large glass panes on the side of the building, with the goal of making the viewer feel like they were looking through the windows at a warm sunset.

My role was to create this 5 minute section (left) where a ring moves back and forth transitioning into different names. The design was inspired by the building (below), with the ring coming from the main foundation of the SHED. We also landed on a background that represented the large glass panes on the side of the building, with the goal of making the viewer feel like they were looking outside from the building at a warm sunset.

Photo credits: RIT

Photo credits: RIT

Photo credits: RIT

Event attendees included the president of RIT, the deans of all 9 colleges, numerous donors who helped fund millions of dollars, and notable faculty and community members.

Accepted Student Open Houses

This project was for multiple RIT Open Houses where accepted students and their families were invited to RIT to explore campus through a wide range of events and activities.

I was tasked with creating a dynamic motion graphics piece listing over 1,200 visiting student names along with a brief introduction. Facing tight deadlines and a constantly evolving list of names, I leveraged innovative solutions to streamline the process.

Because the list of names was not able to be finalized until the day before, and the open house events were back to back weekends, I found myself in a position where I had to get a lot of names into After Effects in a very short time.


My solution was using Artificial Intelligence to help me automize and speed up the process. I used AI to help me format the list of names in a spreadsheet into code that I could copy and paste into After Effect text layers, saving hours of manual labor.

My role was to create this 5 minute section (left) where a ring moves back and forth transitioning into different names. The design was inspired by the building (below), with the ring coming from the main foundation of the SHED. We also landed on a background that represented the large glass panes on the side of the building, with the goal of making the viewer feel like they were looking outside from the building at a warm sunset.

Interactive RIT Trivia Game

This was a solo project I produced for the wall. With the goal of trying to turn the wall into something more, I thought what better way to get students active than trivia.

Because the team did not have a developer, I had to find a way that I could make this work that was easy and cheap. I really wanted to have the trivia be one continuous game, so that it didn't matter when the trivia was on the screen, anyone could join the same game.

My solution was to use Google Forms as the trivia, and use Google Sheets to do the calculations and make the leaderboard. This worked, was free and helped create a proof of concept.

Takeaways

Takeaways

Takeaways

Teamwork

This job has been a lot of fun, and continues to give me learning opportunities everyday. Learning how to work more efficiently as a team, and communicating clearly has been very helpful. While I have worked in groups before, this was good experience because it is a professional environment. There is a noticeable difference between a school project group and work based project.

Unique Dimensions

My biggest takeaway was designing for the dimensions of this screen. Most of my life, everything I worked on had been 1920x1080, 1080x1920 or 1:1. Because the screen was 3072×3584, and so large, I had to find new ways to align and order things. I also had to play closer attention to fine details because even the slightest error would be blown up and highly noticeable on the big screen. The unique dimensions and size of this screen have helped me become a more versatile designer.

Experience

Obviously this job was also really cool, being able to make something and see it up on a big screen the next day is amazing. I'm extremely grateful for being able to have this opportunity and I look forward to being able to put what I have learned into my future.

Contact Me

Nolan Merritt

npm4425@rit.edu

(315) 730 - 1919

© Nolan Merritt 2023. All rights reserved.

Contact Me

Nolan Merritt

npm4425@rit.edu

(315) 730 - 1919

© Nolan Merritt 2023. All rights reserved.

Contact Me

Nolan Merritt

npm4425@rit.edu

(315) 730 - 1919

© Nolan Merritt 2023. All rights reserved.